People are not interested in the fashion world environment often calling him a frivolous and superficial. However, there is an aspect of fashion, which is sustainable fashion, greatly concerned with the environment, conservation and preservation, and fair trade to help less developed countries. This side belongs signature Edun, owned by Bono (U2 singer) and his wife Ali Hewson: Edun collections are created to promote trade with Africa and to raise awareness of the potential buyers that exist in the contienente.
The new line of fall / winter 2011/2012 follow the trends set by major international gateways: in this way is going to combine fashion and fair trade. The must of the coming cold months is undoubtedly the check pattern, found in Edun shirts, and jackets sobrecamisas. We also see the recurring geometric patterns on sweaters and outerwear combined with jeans and pants a bit more formal. The blazers are ideal for work when combined with plain jeans and a shirt. And for those cooler days Edun offers a wide range of models in hats and scarves, which add a touch un-preppy looks to the city.
The materials used for making clothes are always organic, and the work is done in Africa following the dictates of the sustainable economy. Moreover, the benefits obtained from the sale of clothing will stop entirely to social projects in Africa.Do not miss this opportunity to help make the world a little better through fashion!
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